About This Project
Document Design // Graphic Design // 2019
J.J. Best Bank & Co. is the leading lender in the classic and collector car market. They finance antique, classic, collector, and exotic automobiles, hot robs, muscle cars, and sports cars, as well as a wide range of boats and aircraft.
Design a brand document that would include all relevant information necessary for customer consumption when choosing to work with J. J. Best.
An outdated business document that was inconsistent with the branding throughout marketing materials. The original document was a one-page, typed letter from the CEO. The purpose of this document was to share market data with customers and business partners among other proprietary info.
A smart, visual bank package that helped deliver market data with customers and business partners. The document was outfitted with smart links that shared bite-sized bits of info with the reader and invited them to learn more with clickable graphics and links to sources and market research.