About This Project
Logo Design // 2019
Based in Cape Cod, Massachusetts, Cape Cod Love captures the charm of the hook-shaped peninsula and delivers it to those who frequent its shores. Started as a small clothing line, the brand plans to expand with several lines of accessories, home décor, and gifts.
Design a logo for a lifestyle brand.
The client's only ask was that I design a nautical logo to represent the various activities that take place on the cape. I aimed for an identity that exudes a sense of "relaxed luxury". What resulted was a logomark consisting of two crossed oars and an alternate high-style serif monogram.